Pricing
A fair price. No surprises.
One monthly price for the software. No setup fee, no commission on membership fees or course bookings.
One fair price. No surprises.
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Basic
For small studios and solo workshops
€19 /month
- Firing-fee tracking with up to 3 pricing models
- Up to 30 members
- Monthly billing overview
- CSV export for accounting
- 1 admin account
- Popular
Studio
For community studios with memberships
€39 /month
- Everything in Basic
- Unlimited members
- Multiple pricing models and rules
- Membership management with plans and included allowances
- 2 admin accounts
- Course management with a public booking page
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Studio Plus
For large studios with 100+ members
€79 /month
- Everything in Studio
- Unlimited admin accounts with roles and permissions
- Multiple locations and kilns
- Personal onboarding and data migration
- Priority support
All plans: 30-day free trial at launch. Final prices incl. VAT confirmed at launch.
What each plan includes
The plan follows admin seats and studio size, not kilos fired or bookings taken.
| Feature | Basic | Studio | Studio Plus |
|---|---|---|---|
| Firing cost billing | |||
| Pricing models | Up to 3 | Multiple, with rules | Multiple, with rules |
| Members | Up to 30 | Unlimited | Unlimited |
| Monthly billing overview | |||
| CSV export for accounting | |||
| Admin accounts | 1 | 2 | Unlimited |
| Membership management with plans and quotas | |||
| Course management with a public booking page | |||
| Roles and permissions | |||
| Multiple locations and kilns | |||
| Personal onboarding and data migration | |||
| Priority support |
What does not get added
There is no transaction fee. What your members and course participants pay you stays with you.
- No commission on membership fees or course bookings
- No setup fee, no minimum term
- No add-on modules for calendar, CSV export or QR check-in
- EU hosting, your data exportable at any time
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GDPR-compliant – privacy built in from day one.
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EU hosting (Frankfurt) – your studio data is stored in the EU.
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German-language support – fast, personal answers.
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No transaction fees – one fair monthly price, nothing else.
Common questions about pricing
Is there a minimum contract period?
What happens to our data?
Are there additional transaction fees?
Be there early
Founding partners use the Studio plan free for six months, in exchange for honest feedback. The waitlist is enough.
More about WheelOwl
Firing costs
Set up your pricing once, log pieces at the kiln, bill at month-end.
Memberships
Plans, included allowances, QR check-in and open studio in one system.
Courses
Create courses, plan sessions, let members and guests book on a public page.
Firing service
Take guest firing orders, estimate cost, and load them into the next firing.